πŸ‘‹ Hi, I’m Jacob.

🎯 Key takeaways

This site is a bit of an experiment. I’ve been working in tech for 15+ years, but I’ve never actually run my own blog before. I simply never had the time.

Friends often ask me questions like “Is it still a good time to start an affiliate site?”, “Should I buy an expired domain?”, or “How do I do keyword research?”. This website is an outlet for me where I answer these questions honestly (so I don’t have to repeat myself in real life).

I’m not a consultant, coach, or an affiliate guru and I’m not trying to be. There won’t be any paid courses here.

Jacob is a crossover between a criminal mastermind and a monk.

Jacob’s Mom

I’m a neckbeard who unironically wears 4 earrings in his ears. I got a fantastic partner and a cute kid. We live together in a little house with a pool in Tenerife, Canary Islands. I’ve quit my office job when I was 28 to work remotely and focus on fun projects.

πŸ“– FACTS ABOUT ME:

  • I’ve studied computer science at the Polish-Japanese Academy of Information Technology with a minor in Economics.
  • I’m a Web Developer β†’ Domainer β†’ Programmer β†’ Entrepreneur.
  • I’ve been doing SEO and building websites using WordPress since version 2.3. That’s over 14 years.
  • I’ve started and sold 2 startups in my 20s.
  • At the same time, I co-founded 4 startups that failed.
  • I am an early Bitcoin adopter.
  • I own a tiny boutique SEO agency that specializes in the cryptocurrency niche.
  • I run Tech Tuesdays, a newsletter for code monkeys.
  • I’ve moved from Poland to work in the Bay Area. Recently came back to settle down in Europe.
  • I’ve traveled the world for 7 years and visited over 50 countries.
  • I’m living with my family now in a small town in Tenerife, Canary Islands.
  • I’m open to speaking arrangements.
  • You can read more about my personal life and interests on my “now page”.

πŸ§˜β€β™‚οΈ What does “unhype” mean?

Unhype

Verb | ʌnˈhaΙͺp

:: To look at things rationally
:: To slow down
:: The opposite of hype


Everything is overhyped nowadays.

  • Another tool that will win you the #1 position in Google.
  • Another guru with no actual business experience selling an overpriced course.
  • Another shortcut that will make you successful.

We can do better:

Go back to basics

Look into yourself

Avoid fallacies

Find problems that need to be solved

Offer something of value

It’s that simple.

Ignore the guru quacks trying to sell you a pipe dream. Learn only from successful individuals.

Unhype to understand how the world around you really works and where you fit in.

You’ve just been hyped for unhyping.

πŸ•΅ Google and me

In 2020, I’ve realized that people are searching for queries related to me in Google:

Since there are no good answers to these questions out there I decided to answer them here: